Learn more: https://smartsocial.com/school-website-design/
Is it time to update your school, association or school district website?
–We launched a new service that designs school websites for districts and associations.
Here are some of my favorite school website design tips when talking to schools about creating the best website for their needs.
The right web developer works in multiple industries
Make sure that you’re working with people that not only understand school websites, but websites outside of schools that parents are commonly using. This will allow you to make sure you’re always using the best features and aren’t stuck to only a certain type of technology that might fall behind mainstream. Our websites use an industry standard cloud based site host that helps us be on the cutting edge.
Don’t get bogged down in the tech, focus on how useful the site can be
Make sure that you talk less about technology and more about being helpful on the website. That means the technology should be less confusing and more useful to those that are going to visit the website. When we build websites for schools and brands we make sure that it’s extremely easy for the school to talk about what success looks like with the end person in mind. In your case that might be parents, students or stakeholders. This can also mean that your teachers and leaders are in the room talking about the important parts of a website experience (not only led by the technology person, but led by those that will be directing people to the site).
Make sure it’s parent friendly
Since parents are going to be using your website more than just about anybody else, you need to make sure that parents are comfortable with the website. Set out and ask yourself “what does success look like for parents?” Then make a list of all of the things that you want parents to feel and do on the website and what their outcomes should be. When we work with schools we sit down for at least an hour and brainstorm this part really carefully. This can make your site very successful (and reduce frustration for your parents).
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